Account Executive (General) Career

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Sales Careers | Account Executive (General)

Account Executive (General)

Career Area: Sales

Occupation Group: Client Support and Sales

Salary

Percentile wages tell how much a certain percentage of an overall population in a geographic area or within a given industry or field makes. The percentile wage estimate is the value of a wage below which a certain percent of workers fall.

An example would be the 25th percentile, 25 percent of workers employed in that occupation earn less and 75 percent earn more than the estimated wage value. At the 75th percentile, 75 percent of workers employed in that occupation earn less and 25 percent earn more than the estimated wage value.

A typical Account Executive (General) earns the following wages (national and state):

State

The average salary in North Carolina for those pursuing this career is $62,524

*The salaries depicted here are representative of the range of salaries posted in job listings over the past year. Living wage in North Carolina is $30,000.

National

The average salary in the United States for those pursuing this career is $64,707

*The salaries depicted here are representative of the range of salaries posted in job listings over the past year. Living wage in North Carolina is $30,000.

What Does a Professional in this Career Do?

Manages communications with business clients that buy services from a company, such as advertising or banking services, or manages sales accounts. Works with a set of clients over time, and recruits new clients. Promotes products developed specifically for a client, such as an advertising campaign, or matches clients with available services or products.

Employment Trends

The job demand and job growth statistics shown here were derived from job posts over the past year. Expected job growth projections are extrapolated from year-over-year job post listing history.

Job demand and job growth is expected at the following rates:

Growth
North Carolina1995+10.7%
Nationwide65092+5.2%

Skills

A professional in this position typically utilizes the following skills in the course of everyday work in this exciting and challenging field:

Baseline Skills

The following are baseline skills every Account Executive (General) is expected to have in order to experience success in this field:

  • Communication Skills: The ability to convey information to another effectively and efficiently.
  • Building Effective Relationships: Building relationships is about your ability to identify and initiate working relationships and to develop and maintain them in a way that is of mutual benefit to both yourself and the other party. Good relationships are the key to getting things done and are essential when your success is dependent on others.
  • Teamwork / Collaboration: Experience working in collaborative efforts with a team to achieve a common goal or to complete a task in the most effective and efficient way.
  • Microsoft Excel: Microsoft Excel is a spreadsheet developed by Microsoft for Windows, macOS, Android and iOS. It features calculation, graphing tools, pivot tables, and a macro programming language called Visual Basic for Applications.
  • Microsoft Office: Microsoft Office is an office suite of applications, servers, and services developed by Microsoft.

Specialized Skills

These skills are specific to working in this career:

  • Sales: Experience selling products or services to consumers.
  • Customer Service: Working experience with the provision of service to customers before, during and after a purchase.
  • Sales Goals: Working experience of Sales Goals. Sales goals or targets are a specified amount of sales that a management sets for achieving or exceeding within a specified timeframe. Sales goals are apportioned among different sales units such as salespersons, franchisees, distributors, agents, etc.
  • Prospective Clients: Working with Prospective Clients, which are indivuals who are not yet customers, but who have the potential of becoming one.
  • Customer Contact: Experience working with business processes and technologies that are designed to engage customers and facilitate communication by a variety of channels.

Distinguishing Skills

Any Account Executive (General) that possesses the following skills will stand out against the competition:

  • Sales Management: Sales management is a business discipline which is focused on the practical application of sales techniques and the management of a firm's sales operations.
  • Negotiation Skills: Experience with communication to resolve points of difference, to gain advantage in a partnership or deal, or to craft outcomes that satisfy various interests.
  • Articulating Value Propositions: Working experience of Articulating Value Propositions. Value proposition refers to a business or marketing statement that a company uses to summarize why a consumer should buy a product or use a service. This statement convinces a potential consumer that one particular product or service will add more value or better solve a problem than other similar offerings will. Companies use this statement to target customers who will benefit most from using the company's products, and this helps maintain an economic moat.
  • Sales Prospecting: Working experience of Sales Prospecting, which is when inside sales reps make outbound calls or send outbound emails to leads in hopes of creating opportunities for account executives. Prospecting can involve cold-calling as well as reaching out to nurture leads that have gone cold.
  • Customer Relationship Management (CRM): Experience analysing data about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.

Education

This career typically requires the following level of education. The numbers presented in the pie charts below were derived from actual job posts over the past year. Not all job postings list education requirements.

.
Education Level%
Bachelor's Degree68%
Master's Degree7%
Doctoral Degree0%

Experience

This position typically requires the following level of experience. The numbers presented in the pie charts below were derived from actual job posts over the past year. Not all job postings list experience requirements.

Experience Required%
0 to 2 years37%
3 to 5 years47%
6 to 8 years11%

Many of the programs offered through NC State are designed for working professionals who need additional credentials to enhance existing work experience.

Students who do not have the expected level of experience may wish to look into internship and employment opportunities.

Common Job Titles

It is possible to find work in this field in positions commonly listed as the following job titles:

  • Account Executive
  • Sales Executive
  • Sales Account Executive
  • Senior Account Executive
  • Account Sales Executive

Similar Occupations

If you are interested in exploring similar occupations, you may want to research the following job titles:

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