Sport and Entertainment Venue Management

 

Graduate Certificate | Sport and Entertainment Venue Management

Program Format:   
Entrance Exam: Not required

Students in the one-year online Graduate Certificate in Sport and Entertainment Venue Management will experience state-of-the-art online course delivery methods. They include captivating recorded lessons from faculty and industry experts, virtual tours of prominent venues, virtual reality components, interactive discussion forums, and regularly scheduled real-time online class meetings. Whether you are interested in managing stadiums, amphitheaters, performing arts centers or sport arenas, this immersive program is right for you. It was designed in collaboration with industry experts to either advance your career or facilitate entry into this exciting field.

Eligibility

To be admitted to the program, students must have a bachelor’s degree from an accredited university with a minimum cumulative GPA of 3.0 (lower GPAs may be considered on a case-by-case basis). A standardized entrance exam is not required.

Cost

This 12-credit graduate program includes four 3-credit graduate courses. At 2018-19 tuition rates, the cost of these courses is $453 per credit for North Carolina residents and $1,261 per credit for non-residents. Thus, the total estimated cost for the program is $5,436 for North Carolina residents and $15,132 for non-residents. See Online and Distance Education Tuition and Fees for cost details.

Plan of Study

The program is an online, 12-credit-hour program. Students are admitted as a cohort and complete all required courses as a group. Using an 8-week accelerated course format, students take one course at a time and finish the program in two semesters.

Career Prospects

Billions of dollars are invested in public assembly venues worldwide to host sport and entertainment events that attract local residents and tourists while stimulating local economies. The Graduate Certificate in Sport and Entertainment Venue Management equips students with the skills needed to manage public assembly venues and to operate key facilities.

PRT 503 - Advanced Fiscal Management for Parks, Recreation, Tourism and Sport Organizations

Units: 3

This course is intended to provide students with advanced concepts of fiscal management as applied to the unique industries of parks, recreation, tourism and sport management. Emphasis will be placed on understanding how the receipt, disbursement, and utilization of funds can foster sustainability within these types of organizations. Additionally, this course will focus on developing the skills necessary to apply ethical financial analysis principles through financial risk management. This course is restricted to PRTM masters students and others by consent of the instructor. This course will be offered online in an accelerated seven-week format.

Offered in Fall Only

Find this course:

2018 Fall Term

PRT 507 - Strategic Marketing Management in Parks, Recreation, Tourism and Sport Organizations

Units: 3

This course examines the theoretical principles and applications of marketing and promotion strategies for recreational sport and key marketing concepts and strategies using case studies. There is significant discussion on marketing activation, leveraging strategies of sport/event sponsor brands/ companies, and developing a marketing plan. This course is restricted to PRTM master's degree students and others with the content of the instructor. This course will be offered online in an accelerated seven-week format.

Offered in Spring Only

Find this course:

2019 Spring Term

PRT 511 - Sport and Entertainment Venue Management - Facilities

Units: 3

In this course, students will examine the management of sport facilities, paying particular attention to environmental concerns and the sustainability of the event venue. Specifically, we will first focus on the three E's of sustainability [Environment, Equity, Economics] and learn about sustainable systems. From this underpinning, the class will be divided into six critical topic areas of sport facility managment: 1. History and role of venues 2. Venue Safety and Security 3. Venue Policy and Procedures 4. Food and Beverage Operations 5. Transportation and Parking Management 6. Ancillary Revenue Sources

Offered in Fall Spring Summer

Find this course:

2018 Fall Term

PRT 512 - Sport and Entertainment Venue Management - Operations and Services

Units: 3

A thorough background on operations and services is essential for sport and entertainment venue managers. This course examines venue management by covering essential managerial functions. These include management and human resources, customer service and crowd management, managing volunteers, scheduling and booking venues, and ticket office operations.

Offered in Fall Spring Summer

Find this course:

2019 Spring Term

Entry Semester Application Deadlines and Details

Dr. Michael Kanters

Professor and Coordinator; Parks, Recreation, Tourism & Sport Management

College of Natural Resources

919.513.0279
mkanters@ncsu.edu

Our Students Say

"This program has been a game changer in a positive way. I have already applied many of the things learned into my career. I was the recipient of the 2015 Georgia Recreation & Park Association New Initiative Grant, and was able to write a successful grant due to the lessons I learned in Fiscal Management. As this journey ends the possibilities are endless. I am eager to see what comes next both in my professional and personal life."

- Lindsey Pritchard, PRTSM Graduate 2016